It works like this. First you set a quarter. First quarter, second quarter and so on in a year schedule. As you get closer you pick a target month as best you can. Normally, you keep that month fairly hush, as you wait to see what the test shots will bring. Sometimes you win sometimes you lose. Anyway, as you get closer to a final sample of product, one that everybody is happy with, you get PO's locked in with retailers. Then you produce, and start shipping.
We originally hoped for an April ship. All looked good. As we got closer some issues came up and we settled in on an early May date for all goods. I was over there, made a judgement call when the first shipment was ready to go that we should hold it for 10 days or so because there were a few issues that needed to be resolved before the product was acceptable. SO, CASES of product were unloaded from containers and packaged removed, ripped open and corrected. Because of this the line release got moved to basically mid-May to start shipments. All shipments for the US, as of today, are gone.
It is not an exact science. One thing to remember though, when it comes to here and when it comes to us, is that you are a part of the fluidity of the process. As Alice Cooper sang once on the show, Welcome To My Nightmare. You get to hear dates, even guesses, before anybody else does. You also get to experience the same level of frustration that we do when stuff happens to alter the plan. The only real "news" on this line and it's release date was on a few toy sites and in Toy Fare, but not everyone reads these and people tend to forget the actual "date" because they are onto several new issues before the stuff hits.
My point is this. Because I have sort of settled in here and forged some relationships with people on this board, and since you are the core group who "get" what we are trying to do, you get the good with the bad. You get the news first, you get the news before it even IS news, and you are always kept in the loop. You also have to understand, as you can tell by all the line changes and accessories shifting and all that, by being a part of that process you are subject to the non-spun Truth and that truth can be frustrating at times.
Speaking of that, the Scooter door got axed yesterday. One could argue that we are "bad" for dangling the door carrot and yanking it, but the only people that even knew a door was a possibility were the people that read this board. Nowhere else was that announced, because it wasn't etched in stone yet. Maybe I am being long winded about it, but my point, that if you want this level of involvement you have to be prepared for the disappointments I hope is well made.
If I hear anything new about the stuff I will let you know. The Lab Playset is in good shape and most of it should ship by the end of the month. We had planned to show the packaged sample this week on the Daily Bit, but our server has turned into HAL and we have some things to work out. We'll show it next week probably...as well as a Mutant Beaker, New Beaker comparison. You then should get some peace of mind as to why that project was delayed three weeks. When you see it you will see there really was no choice.
Ken