I do believe that since the new investment company bought FAO and closed all but the two flagship stores in NY and Vegas that they have focused more on specialty/creative toys instead of the typical Wal Mart selection. They went bankrupt because they were trying to compeat with Wal Mart and Target. With the Muppets and the Brian Froud plush Goblin line, for example, they are standing out from the norm. The Muppets always fit at FAO becuase of the store's historic conection to New York, the home of the Muppets. Of course, FAO is now testing a limited space set-up in Macy's across the country. You can find the Goblins (now a close-out item on the website) at some of these small departments. I doubt they will ever feature the make your own Muppets in these locations. FAO in San Fran was very cool back in the day. We had a two level one here in downtown Boston that is sadly gone as well.But remember that FAO itself has fallen on hard times. Other specialty stores too like Disney, Sharper Image and Tower Records have closed shop for good. San Francisco's FAO has been gone for years and that place always had customers. I am surprised that FAO would gamble with the Whatnot Workshop, but it seems to be wildly popular.
At one point, I thought they were going to have a similar set-up at Disney Studios. Am I wrong, didn't Heather Henson help develop this product with Disney?