(looking back at the first post I made on this thread, it's funny how even I turned the thread into "there's more dangerous advertisements than junk food" to "this commercial sucks, doesn't it?" But am glad to see most of the commercials I complained about no longer exist).
Anyway, three things that have been on my nerves lately.
Some dumb tablet strategy Warcrafty type ripoff thing that probably upsells you on everything. Not so much for what it's selling, but how they sell it. Blatant oversexualization that comes off both misogynistic and well out of date. Some flawless beauty blonde chick dressed in armor pretending to be an action chick (a poorly executed one at that) walking around stroking everyone's chins while talking about armies and stuff and suggestively says "will you be my hero?" at the end that roughly translates to "Hey, Dorkaroni! Buy this tablet game and maybe a woman like me will jump out and [this is a family site, so insert your own imagination here and make me blameless]" In other words, the commercial seems to be enticing the old 1970's and 80's sociologically challenged basement dweller that no longer exists (hence my "out of date" comment). Worse, there's a theatrical one where she even gets out of a bath with the help of hand maidens. If this is supposed to be some The Asylum style cash in off of Game of Thrones commercial, even then it just comes off as sloppy sexualization. Yeah, sex sells and all, but there has to be some subtly to it. Meanwhile, Clash of Clans and Boom beach manage to go the opposite direction and make catchy, fun, and actually pretty funny commercials for essentially the same thing.
Secondly, while this is far from new, it seems to have made a comeback. The 15 second spot that shortens down an actually good ad so you can see the same mediocre half ad twice on a commercial break. There's this Behr paint commercial I somehow like. It has this intentionally stupid song that's actually kinda funny and somehow it perfectly punctuates the visual of a huge eyed old busybody with huge, cartoonish circular glasses )to the part where her eye movements synch up with with the music. And somehow, because of that it works. The hacked version ruins this with poor timing and execution. I hate that. It's like whoever made the commercial made it appoint that the weirdest part of the song (where they somehow randomly start singing in an accentuated hick accent, "Fore Shore, Ding Dang") accentuated the eccentric looking old woman making it funnier looking than it should be, and the half version ruins it.
And lastly, whatever can be said about Boomerang's relaunch (or as I like to call it, the What's new Schooby-Doo and Garfield Show network), I really can't say I care much for their show promos. Sure, I'm actually kinda glad that they did away with the ugly as heck classic toys look (1960's toys look like crap that barely resembles the characters, especially in these days of high sculpted and articulated collector's merchandise). Especially the bizarrely homoerotic bit with the wind up Yogi and Huckleberry bumper. But they have these terrible remixes that can only be described as officially sanctioned, but poorly done YTPMV's from like 10 years ago. If they're supposed to be cool, they're not. Oh BROTHER they're not. If they're trying to be funny, only unintentionally so. There is one I rather like that doesn't get much play. A Tom and Jerry one. Okay, remember how I was talking about how short form commercials are sometimes worse? The short form Tom and Jerry one is better. Insomuch as it uses footage from "Tom's Photo Finish" incredibly out of context, especially the male owner's dialogue that comes off just so incredibly random that it sounds like the owner is going insane and shouting at Tom for no apparent reason. Some of it's even slowed down to sound more randomly angry at nothing ("What's the matter with that Crazy Cat?" turns into "whaaaaat's theeeeee maaaaater with that C-c-c-c-c-crazzzzzzy C-C-C-C-Cattttt?" with pitched down demonic echo of c-c-c-c-c-c-c-c--crrrrrrazzzzzzzy CAT).
Anyway, three things that have been on my nerves lately.
Some dumb tablet strategy Warcrafty type ripoff thing that probably upsells you on everything. Not so much for what it's selling, but how they sell it. Blatant oversexualization that comes off both misogynistic and well out of date. Some flawless beauty blonde chick dressed in armor pretending to be an action chick (a poorly executed one at that) walking around stroking everyone's chins while talking about armies and stuff and suggestively says "will you be my hero?" at the end that roughly translates to "Hey, Dorkaroni! Buy this tablet game and maybe a woman like me will jump out and [this is a family site, so insert your own imagination here and make me blameless]" In other words, the commercial seems to be enticing the old 1970's and 80's sociologically challenged basement dweller that no longer exists (hence my "out of date" comment). Worse, there's a theatrical one where she even gets out of a bath with the help of hand maidens. If this is supposed to be some The Asylum style cash in off of Game of Thrones commercial, even then it just comes off as sloppy sexualization. Yeah, sex sells and all, but there has to be some subtly to it. Meanwhile, Clash of Clans and Boom beach manage to go the opposite direction and make catchy, fun, and actually pretty funny commercials for essentially the same thing.
Secondly, while this is far from new, it seems to have made a comeback. The 15 second spot that shortens down an actually good ad so you can see the same mediocre half ad twice on a commercial break. There's this Behr paint commercial I somehow like. It has this intentionally stupid song that's actually kinda funny and somehow it perfectly punctuates the visual of a huge eyed old busybody with huge, cartoonish circular glasses )to the part where her eye movements synch up with with the music. And somehow, because of that it works. The hacked version ruins this with poor timing and execution. I hate that. It's like whoever made the commercial made it appoint that the weirdest part of the song (where they somehow randomly start singing in an accentuated hick accent, "Fore Shore, Ding Dang") accentuated the eccentric looking old woman making it funnier looking than it should be, and the half version ruins it.
And lastly, whatever can be said about Boomerang's relaunch (or as I like to call it, the What's new Schooby-Doo and Garfield Show network), I really can't say I care much for their show promos. Sure, I'm actually kinda glad that they did away with the ugly as heck classic toys look (1960's toys look like crap that barely resembles the characters, especially in these days of high sculpted and articulated collector's merchandise). Especially the bizarrely homoerotic bit with the wind up Yogi and Huckleberry bumper. But they have these terrible remixes that can only be described as officially sanctioned, but poorly done YTPMV's from like 10 years ago. If they're supposed to be cool, they're not. Oh BROTHER they're not. If they're trying to be funny, only unintentionally so. There is one I rather like that doesn't get much play. A Tom and Jerry one. Okay, remember how I was talking about how short form commercials are sometimes worse? The short form Tom and Jerry one is better. Insomuch as it uses footage from "Tom's Photo Finish" incredibly out of context, especially the male owner's dialogue that comes off just so incredibly random that it sounds like the owner is going insane and shouting at Tom for no apparent reason. Some of it's even slowed down to sound more randomly angry at nothing ("What's the matter with that Crazy Cat?" turns into "whaaaaat's theeeeee maaaaater with that C-c-c-c-c-crazzzzzzy C-C-C-C-Cattttt?" with pitched down demonic echo of c-c-c-c-c-c-c-c--crrrrrrazzzzzzzy CAT).