I kind of feel like that's why ads keep evolving and getting more sophisticated, because more and more people are using adblockers. But yes, as I've said many times before, trojans hidden in ads are one of the main reasons why I have multiple adblockers on my browser (that and I don't want to sit through commercials to watch YT videos).
I agree on that point. Ads have to be more obnoxious to bypass blocking software, but at the same time the more annoying ads are
the reason why everyone uses them. Some sites don't even allow you to use them until you disable ad block...then the Trojan viruses start up again the second you do on that site. I even loved how Hulu gets passive aggressive about it and gives you a 60 second message that whines about how you have ad block on (even if you
don't and one of the dumb ads refuses to load). My
personal favorite
was when the ad block didn't block the ad on Hulu, but blocked the completely useless side frames..and..
and the video actually crashed and wouldn't play as a result. And it was specifically a problem with a particularly awful series of Geico commercials (the poorly animated painting gallery ones that
sucked). Meaning if you want the rest of the video you'd have to keep refreshing the page and praying that none of those terrible Geico ads popped up again. And they DID! I don't mind banners, I don't even mind short form ads before a video if the video is at least 10 minutes in length (multiple ones between the video, not so much). But if the ads are either dangerous to the computer or loud and obnoxious and can't be silence (and in some cases are literally buried all the way down at the end of a page, causing you to have to fish for whatever loud, obnoxious piece of crap that you can't shut off all the way anyway) the problem lies in the jerks that provide those ads,
not the browsers that choose to use Ad Block to prevent their computers from being either paperweights (costing the user in that case) or loud noise machines that air the same lame commercials most ignore on television anyway.