Trolls have been in and out of fashion since the 60's. They're like Frozen Yogurt. They come back every so often and then disappear within a few months. I got suckered into the fad in the early 90's and regret the crap out of it. And I'm a grown *&& man with several Smurf T-shirts. So you know when I regret something I liked it means something. If I ever find the ones I had, I'd toss them in a heartbeat. Aside from that, it looks like ever since the movie was announced, companies have been trying to make Trolls a thing again. Didn't exactly take.
As for the movie, well... I'm trying to be careful here. I've seen trailers of movies I outright hated, but liked them fine once I gave them a chance and felt idiotic for hating on them. I did still think they had massive flaws to them, but overall not as bad as I thought. On the one hand I don't want to say this movie's going to be utterly horrid and then wind up finding it on Netflix and liking it. On the other hand, the marketing and gross overabundance of merchandise is very garish. If it wasn't for them making the movie look so annoying, I'd have a more ambivalent attitude about it. And the fact it isn't a "wacky characters running around in the 'real world'" Chipmunks/Smurfs/Yogi Bear type movie when it totally was supposed to be is a plus in my book.
What I can say I dislike about the trailers thus far is that it's the same "oh them kids need their movies to be hip" crap that out of touch 50 year old execs make their movie trailers look like. Usually exaggerating the worst scenes in the movie that even in context are at best eye rolly. The story so far doesn't look too good and feels exactly what an 80's cartoon show revival as a movie would look. It definitely looks to have the worst qualities of Dreamworks films, especially early on before KFP and HTTYD showed they can do something really good without kiddy film pitfalls. It still look better and less cynical than Sharktale did. And frankly, when a movie created because they bought the rights to a toyline with the express desire to make it a toyline isn't the most cynical film they've ever made, it's telling. I actually like Dreamworks and rout for them usually, but I really think that they've taken such a step backward. Plus that little Troll with the deep voice that speaks only in 4 year old white tweenage girl speak looks to be their worst character since the shrimp from Sharktale.
Yet, there are a couple things I like about this film. The character designs are just that level of not cloyingly cute and kinda quirky. It looks to be a better Smurf film than the actual Smurf films, showing that a medieval setting (though with a crapload of Shrek style anachronisms) can work. It doesn't look saccharine like 1980's Smurf/Care bears knockoffs were, so that's a plus. And Ron Funches seems to be in it. He's always fun. This doesn't look to be the worst film they did, but it doesn't look anywhere near as good as their output since KFP, the big turn around film for them.
But yeah. The fact Trollhunters is a Netflix cartoon and this is a movie is a little turned around. I could see this, Smurfs knockoff as it is, working better as a TV cartoon. And yeah. What the crap happened with B.O.O.?