rowlf84
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- Joined
- Dec 11, 2002
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As a SS fan and a casual reader of the MC forums, I feel the urge to post on the current condition of SS, in particular about "classic characters" people would like to see return, and Elmo. I know, I know, "Not another Elmo thread!" but hear me out, please. I think that it's important for all of us to remember exactly what the purpose of Sesame Street is: to provide an equal opportunity for all children to learn. When SS as first conceived, it was the first television show to both entertain and educate at the same time, without being condescending to children. Sesame Street must strive to achieve the same goals today. In order to educate children, they must want to watch the show in the first place, therefore engaging children is important. Sesame Workshop has always done extensive research on what engages and educates children at the same time. A common method they use is to show some clips of an SS episode to a group of children while there are other distractions in the room, like toys. The researchers then measure the children's attention spans to certain clips of the show and use those as a basis for characters, songs, etc. Obviously, if a character fails to consistently engage the children's interest, they are cut from the show. Unfortunately, this may explain where some of our childhood favorites (Guy Smiley, Mumphred the Magician) have gone. They simply may not be relevant or entertaining for the current generation of children. Elmo has apparently garnered the attention of children, so he has been added as a mainstay. Researchers at Sesame Workshop also do very, very extensive research on children's education. As for the reasoning that Elmo is kept on the show for "merchandising reasons," this may have some basis. However, remember that Sesame Workshop is strictly a non-profit organization. Therefore, all of the profit that they receive from merchandising is invested straight back into research and production for the show. This means that, unlike other organizations, if they have a particularly good year, the executives do not get a fat raise or bonus check. So the tickle-me elmo phase? Just a boon to children's education, that's all (well, the manufacturer of the toys did probably get a sweet check as well). Sadly, as much as we would like to see certain things happen on the show, children's education must be the topmost priority. However, I think that this upcoming season will have some surprises that will please the older viewer, so stay tuned!