VP Weirdo
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In 1978 Marvel Comics was only beginning a long and tangled history of licensing. They were expanding there interests not just in terms of adapting hit material from other mediums in comic books (like Star Wars, Battlestar Galactica and the first Star Trek movie), but licensing there own character to television following the smash hit of The Incredible Hulk series. While there initial follow-ups didn't do so well, they established partnerships which would have major remafications for children's television to come.
One of which was animation studio DePatie-Freleng who started working with Marvel that year on a saturday morning cartoon adaptation of The Fantastic Four. Like most kid shows at the time it only lasted one season and is somewhat infamous for having The Human Torch replaced with a robot called Robbie. (Contrary to urban legend this was due the character being tied up in a possible movie project at the time, not concerns about kids playing with fire).
David DePatie and Fritz Freleng were two of the star animators behind Looney Tones before creating the Pink Panther and it's various spin off under there own production name. Than after another failed series with Spider-Woman in 1979, Fritz decided to go back to Warner Bros. Seeing a perfect opportunity to bypass selling rights by producing the cartoons themselves, Marvel snapped up David PePatie to become president of the newly dubbed Marvel Productions in 1980 with Stan Lee as vice president. Success came almost immediately with Spider-Man and His Amazing Friends becoming a top-rated series on the NBC saturday morning lineup, which was soon followed by a cartoon version of The Incredible Hulk. Marvel Production did so well in fact, that it ironically found itself working mostly with other company and adaptation of their characters. Many of the most successful of which were syndicated shows adapted from toy lines like Transformers and G.I. Joe, but it's longest hit run was with the Emmy Award winning Jim Henson's Muppet Babies for CBS.
Going all the way back to SMAHAF Marvel had used the Japanese anime studio Toei Animation for most of there overseas work. However, the relationship with Toei's parent company and Marvel also had it's beginning in 1978.
Too be Continued....
One of which was animation studio DePatie-Freleng who started working with Marvel that year on a saturday morning cartoon adaptation of The Fantastic Four. Like most kid shows at the time it only lasted one season and is somewhat infamous for having The Human Torch replaced with a robot called Robbie. (Contrary to urban legend this was due the character being tied up in a possible movie project at the time, not concerns about kids playing with fire).
David DePatie and Fritz Freleng were two of the star animators behind Looney Tones before creating the Pink Panther and it's various spin off under there own production name. Than after another failed series with Spider-Woman in 1979, Fritz decided to go back to Warner Bros. Seeing a perfect opportunity to bypass selling rights by producing the cartoons themselves, Marvel snapped up David PePatie to become president of the newly dubbed Marvel Productions in 1980 with Stan Lee as vice president. Success came almost immediately with Spider-Man and His Amazing Friends becoming a top-rated series on the NBC saturday morning lineup, which was soon followed by a cartoon version of The Incredible Hulk. Marvel Production did so well in fact, that it ironically found itself working mostly with other company and adaptation of their characters. Many of the most successful of which were syndicated shows adapted from toy lines like Transformers and G.I. Joe, but it's longest hit run was with the Emmy Award winning Jim Henson's Muppet Babies for CBS.
Going all the way back to SMAHAF Marvel had used the Japanese anime studio Toei Animation for most of there overseas work. However, the relationship with Toei's parent company and Marvel also had it's beginning in 1978.
Too be Continued....
