BobThePizzaBoy
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Oh, that's a great point! I was really going to focus more on a SST/TMS/FR slant but I didn't even think of using the classic commercials as an example!If your speech is about how Jim affected media as a whole, one thing i'd mention is how back in the days of the 10 second commercial where it was hard to do much more than a very factual hard sell, Jim found a way to inject humor into the format with the Wilkins Coffee ads (which he later recreated for other products in various local markets).

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