- Jun 29, 2014
- Reaction score
According to the article provided in the first post, If I understand correctly the similar sounding name by itself is not the issue.This has very little to do with a Bear in the Big Blue House Toy, supposedly. It comes down to a name. A company that supposedly filed the trademark for Lots OF Hugs sounds an awful lot like Lotso Huggin' Bear if you've got a banana in your ear. That's all it boils down to, imaginary confusion of the cartoon character and a completely different toy entirely that isn't even produced anymore.
Diece-Lisa Industries of New Jersey who trademarked 'Lots of Hugs' stuffed bears in 1995 felt the Lots-O Huggin' Bear character with it's evil story line slandered the image of their product. They claim to fear marketing their own slogan now due to possible association with the Lotso character.
The Bear in the Blue House connection is simply because DLI licensed their 'hugging technology', whatever that means, to Disney for that show. Due to this, DLI claims Disney understood their image and thus defied it deliberately
So yes, it basically comes down to the name. Quite ridiculous if you ask me. Not only would you have to have cotten in your ears to mix up the names but as far as I can tell their 'Lots of Hugs' toy bears not resemblance to the Lotso character in appearance or function.