LazyTown has been around since 1995 (almost ten years), but has not been big in the United States untill recently when Nick Jr. picked up the show. It is a show aimed at an audience of children.
The show LazyTown is dedicated to creating pro-health and pro-social messages in an entertaining and nonviolent way. Founded in 1995 in Reykjavik, Iceland, LazyTown has enjoyed continuous growth and has attracted an ever-expanding fan base around the globe.
The philosophy of LazyTown is to activate children and inspire them to live a healthy life. This philosophy has already been widely spread in Iceland and shows how well the property is adapted to children. In the form of a TV series the television can be turned into a part of the solution to children’s obesity and lack of physical activity.
LazyTown uses humor, music and high-quality production and strong values to enable children to make positive choices for their physical and social well being. This is a key issue that separates LazyTown from other contemporary children’s programs.
LazyTown is a comedic, fresh show that blends movement, music, comedy and great storytelling in a colorful, fast-paced upside-down world.
The basic concept is that Stephanie came to LazyTown from the outside world and meets a zany mix of kids and grownups, including the world’s laziest super-villain, Robbie Rotten. Fortunately for Stephanie, LazyTown is also home to Sportacus, an athletic super-hero who jumps, leaps and flips his way across LazyTown while helping Stephanie navigate between healthy lifestyle choices and easy but unhealthy ones. In each episode Stephanie (and the viewers) learn about making healthy decisions in what they do, and eat.
The unique look of LazyTown combines the worlds of CGI, puppets and live characters. The puppets used in the show are a lot different than the puppets of other shows, and are quite amazing looking and acting.The stories are lively and entertaining, with solid values. LazyTown may have the laziest name on Earth, but it’s jam-packed with action, energy and a powerful message that tells all kids they have the will to succeed.
Researchers say that obesity due to poor diet and lack of exercise will be the leading cause of preventable death for this generation of children. LazyTown wants to prove them wrong!
For more information visit:
http://www.lazytown.com/