from the wonder that is Wikipedia:
The first regularly scheduled television service in the United States began on July 2, 1928. The Federal Radio Commission authorized C.F. Jenkins to broadcast from experimental station W3XK in Wheaton, Maryland, a suburb of Washington, D.C. But for at least the first eighteen months, only silhouette images from motion picture film were broadcast.
Hugo Gernsback's New York City radio station WRNY began a regular, if limited, schedule of live television broadcasts on August 14, 1928, using 48-line images. Simultaneously, Gernsback published Television, the world's first magazine about the medium.
General Electric's experimental station in Schenectady, New York, on the air sporadically since January 13, 1928, was able to broadcast reflected-light, 48-line images via shortwave as far as Los Angeles, and by September was making four television broadcasts weekly.
CBS's New York City station W2XAB began broadcasting the first regular seven days a week television schedule on July 21, 1931, with a 60-line electromechanical system. The first broadcast included Mayor Jimmy Walker, the Boswell Sisters, Kate Smith, and George Gershwin. The service ended in February 1933. Don Lee Broadcasting's station W6XAO in Los Angeles went on the air in December 1931. Using the UHF spectrum, it broadcast a regular schedule of filmed images every day except Sundays and holidays for several years.
By 1935, low-definition electromechanical television broadcasting had ceased in the United States except for a handful of stations run by public universities that continued to 1939. The Federal Communications Commission saw television in the continual flux of development with no consistent technical standards, hence all such stations in the U.S. were granted only experimental and not commercial licenses, hampering television's economic development. Just as importantly, Philo Farnsworth's 1934 demonstration of an all-electronic system pointed the direction of television's future.
On June 15, 1936, Don Lee Broadcasting began a month-long demonstration of high definition (240+ line) television in Los Angeles on W6XAO (later KTSL) with a 300-line image from motion picture film. By October, W6XAO was making daily television broadcasts of films. RCA demonstrated in New York City a 343-line electronic television broadcast, with live and film segments, to its licensees on July 7, 1936, and made its first public demonstration to the press on November 6. NBC began regularly scheduled broadcasts in New York on April 30, 1939 with a broadcast of the opening of the 1939 New York World's Fair. By June 1939, regularly scheduled 441-line electronic television broadcasts were available in New York City and Los Angeles, and by November on General Electric's station in Schenectady. From May through December 1939, the New York City NBC station (W2XBS) of General Electric broadcast twenty to fifty-eight hours of programming per month, Wednesday through Sunday of each week. The programming was 33% news, 29% drama, and 17% educational programming, with an estimated 2,000 receiving sets by the end of the year, and an estimated audience of five to eight thousand. A remote truck could cover outdoor events from up to 10 miles away from the transmitter, which was located atop the Empire State Building. Coaxial cable was used to cover events at Madison Square Garden. The coverage area for reliable reception was a radius of 40 to 50 miles from the Empire State Building, an area populated by more than 10,000,000 people (Lohr, 1940).
The FCC adopted NTSC television engineering standards on May 2, 1941, calling for 525 lines, 30 frames, with sound carried by frequency modulation. Sets sold since 1939 which were built for slightly lower resolution could still be adjusted to receive the new standard. (Dunlap, p31). The FCC saw television ready for commercial licensing, and the first such licenses were issued to NBC and CBS owned stations in New York on July 1, 1941, followed by Philco's station in Philadelphia. After the U.S. entry into World War II, the FCC reduced the required minimum air time for commercial television stations from 15 hours per week to 4 hours. Most TV stations suspended broadcasting. On the few that remained, programs included entertainment such as boxing and plays, events at Madison Square Garden, and illustrated war news as well as training for air raid wardens and first aid providers. In 1942, there were 5,000 sets in operation, but production of new TVs, radios, and other broadcasting equipment for civilian purposes was suspended from April 1, 1942 to October 1, 1945.