I still remember several years ago when ABC Family suddenly aired a bunch of random Dr. Seuss specials because of the Grinch, which felt weird, because it felt like because of the Grinch that Dr. Seuss' work was being ghettoized into some kind of a Christmas-only product.
Ironically, I always associated the Lorax (a special they aired) with Halloween, mainly because I have a tape of the Disney Channel from the early 90s where they were playing all kinds of Halloween fare, and for whatever reason, that was included as part of it.