The use of that song in the trailer kinda makes me cringe, what happened to jazz? It's not like kids are going to recognize that song, so why use it? And the charm of Peanuts is that these were little kids who said adult things. I hope there's a least a little bit of that. But on the bright side, it doesn't look like they're going for too much lowest common denominator humor! And the voices are surprisingly spot on!
Trailers usually use music that's not associated with the movie for marketing purposes. I remember back when they'd just reuse key scores from other films because they were easier to get and the film in question didn't actually have its score finished yet. There was such a habit of using the Beetlejuice score for unrelated kid's films, I'm not kidding. Maybe they desperately wanted some Danny Elfman sounding stuff and couldn't get him to score the films? Think they even used the Pee Wee's Big Adventure breakfast scene score sometimes as well.
But if there's one thing I'm incessantly grateful for, it's that
none of the Peanuts trailers so far have used the tried and true animal movie standby songs "Who let the Dog's Out" or "Atomic Dog." When they produced
so many dumb talking dog movies, they wore those two out. And I feel sorry for George Clinton that one of his later hits will forever be associated with crummy dog butt smelling and pooping on things jokes. Not so much the Baha Men. Nothing they could do would make that song
worse.
Aside from that, seems Peanuts Movie will be the next McDonald's promotion. They haven't had a Snoopy promotion in decades (BK had a strange one about a decade ago, and Wendy's had a couple a while back). The toys look nice for kid's meal prizes. Seems they even have a Peppermint Patty toy, yet no Marcie. Pepps and Marcie were always two of my favorites. Also, Target supposedly has some exclusive Pop vinyls that include Olaf, Snoopy's brother. I dunno if they also have a Spike, but that would be great. Spike
always got the short end in the merchandising.
Bet this film's going to be a major hit in Japan.