If it was up Disney, virtually everything at the Disney store would be Frozen
Beats everything being either Dalmatians or Pooh. Seriously. They didn't even have Mickey Mouse during that period. Just Pooh and Dalmatians. Don't make me play the "nobody actually likes Planes, but they market the crap out of them anyway" card. At least Frozen made money. Planes is just there in the off chance a Grandmother accidentally buys one for their 4 year old grandson. Seriously. I see Planes stuff sitting on shelves at deep discount. Just sitting there gathering dust.
But yeah. Disney has too many brands. Princesses, Frozen, every single preschool series, Marvel, Pixar, Cars/Planes, Movie dujour, Star Wars.
It's not Disnys fault the economy thrashed. Leaving people poor.
No one buys toys anymore. They're not Apps. We need our crappy, easy to toss together and steal from something else Apps. Though the new TMNT line seems to always be flying off of shelves.
Especially with the adult action figure market. Nothing, virtually nothing is under 20 bucks now. Sometimes you have to go into the 30's for something exactly the quality of the Muppet Line we used to be able to buy for 10 bucks and under. That means less retro based toylines, and more based on movies and video games. And they don't really seem to move at those prices. While I'm glad there's another go at action figures with the Muppets, I couldn't be
less excited for another Kermit and Fozzie for 2.5 times what I paid for it. Rarer characters like Link, Crazy Harry I'd strongly think about. But I just see this line up consisting
barely of the main 5 (Kermit, Fozzie, Piggy, Animal, Gonzo).