Well, late or not late, it's a bad time to advertise movies. Again, movies that are released in August are doomed to failure. August is when the fall style films (semi-indie) come out. Kid's movies don't fair well. I bet if G.I. Joe wasn't dumped off in August, people would have remembered a G.I. Joe movie was made (and Marshall's wouldn't be perpetually trying to clear the toys out and raise the price and clear them out again). I don't think we're too anxious to see the trailer. We just want news that there is one. If only they filmed a teaser with NO connection to the movie's plot, like , they could have hinted one was coming out. Though, I doubt they would have had it ready for Rapunzel anyway. Again, the best time for the trailer (and it IS sneaking up on the 6 months away period) is May-July. Hopefully we'll see one by then, and it will be attached to a movie Disney thinks will do well.