Yes, but There are 2 things about it that bug me. 1) Disney has been distancing themselves from that, knowing that it is indeed profitable and keeping it up, but not as to turn everything into a commercial for those shows specifically. In fact, walk into a Disney Store. Other than some music videos on screen, there isn't an avalanche of Jonas/Hanna Montana/whatever the heck else there is shirts and toys. Nope. Even outside of that, Tween pop stuff is either going at deep discount clearance (even DVD copies of High School Musical) or just non-existant. Let's all remember, it wasn't all that long ago where even Mickey and Donald... even Pooh bear hisself were given the back seat to the tween pop stars. Disney realized there is more to marketing than one small focus group, but rather many different kinds. 2) It isn't so much about forcing a tween star into there as cross market promotion. Now, again NBC does it ALL the time, having stars of their shows do voice work in Despicable Me for instance. The film and the tween coms should both be strong enough that they don't need to advertise each other. Even if I liked the tweencoms, I'd still feel this was essentially the same as Mater driving up, onscreen and saying "YEeeHAWWW! Our second movie is out on DVD! And if ya'll git the Blu Ray, you gits 3 hours of bonus footage." I guess it really isn't all that bad (though I still hope it's a rumor), but this movie doesn't need to advertise anything. They wouldn't let Jason walk around wearing a T-Shirt that says "Watch How I Met Your Mother: Mondays on CBS, daily in syndication, and on Hulu."